“Organizational communication” - Effective tool for organizational development
Abstract: Communication plays an important role in people’s life and organizations’ development, and it is also the foundation for the existence and development of the society. By mutual communication, people can participate in social networks and integrate themselves into the community. The communication of individuals and organizations reflects their relationships and experiences, which translate into their intangible cultural resource and assets. More and more people realize that communication is an essential part of their job, especially in organizations, which utilize modern management and require cooperation and teamwork.
Source: Journal of Political Theory and Communication, No 8-2021
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Ho Chi Minh's wisdom on culture
Abstract: Ho Chi Minh's cultural philosophy is a system of scientific, revolutionary and theoretical viewpoints on culture and the construction of Vietnamese culture. It resulted from creative application and development of Marxism-Leninism into the specific conditions of Vietnam. It inherited and developed the nation's traditional values while acquiring humanity's cultural essence. This is a heritage of tremendous value both theoretically and practically for Vietnam's revolution. In this article, the author analyzes the essence of Ho Chi Minh's cultural philosophy and clarifies certain fundamental orientations of Vietnamese Communist Party on building an advanced culture imbued with the cultural identity in current conditions.
Fundamental theoretical concepts related to brand building and online brand management
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Digital Transformation in Education and Training of Human Resources in Journalism and Communication
Digital Transformation in Education and Training of Human Resources in Journalism and Communication
Abstract: The demand for journalism - communication in general and its content production in particular is growing rapidly and continues to develop in the digital era. Both public and private organizations need to interact and engage with different groups of customers and partners via digital platforms and social media. Currently, organizations and businesses are in “hunger” for communication and content-creating employees. This demand is forecasted to skyrocket in the coming years. For journalism - communication training institutions, this presents both opportunities and obstacles. Digital transformation in journalism - communication training is not limited in digitization and technology application, but also involves urging training institutions to reassess their performance as well as training products provided to the market and the society in general.
Vietnam Television changes for development in the digital age
Vietnam Television changes for development in the digital age
Abstract: To avoid lagging behind and continue development in a society where authentic information becomes increasingly crucial, all media agencies must change to better meet the needs of the public and to adapt more effectively in the increasingly fierce competition of information in the digital age. Naturally, due to the nature of each media type, changes do not occur uniformly across all forms of communication. Stemming from its own characteristics while leveraging the strengths of technology in the digital age, television has been innovating itself in its own way to continue asserting its role, position, and brand in the modern public media landscape.
Legal regulations on privacy rights in journalism activities
Legal regulations on privacy rights in journalism activities
Abstract: Privacy rights are fundamental human rights protected by international law and the regulations of each country. In journalism, privacy rights play a crucial role but face various challenges and limitations. This study focuses on clarifying legal regulations on privacy rights in journalism activities in Vietnam, aiming to enhance legal awareness regarding privacy rights in journalism.
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